Bykea is a Pakistan based app offering motorbike transport, deliveries, commerce and payment matchmaking services on its marketplace platform. Over 2 million registered users drive utility from Bykea in Karachi, Lahore and Rawalpindi.

We are looking for a product manager to lead our expanding delivery vertical, with prior experience in managing and/or scaling consumer focused digital platforms. We need someone who can

This position will be tasked with these main objectives:

  • Develop feature roadmap and direction
  • Prepare detailed requirements for product development
  • Monitor product performance and user behavior

Position : Product Manager

About the role:

  • Identify opportunities in the delivery vertical and validate them via research, user-data and/or competitive analysis
  • Prepare detailed documentation for new product developments liaising with Operations, Tech, Marketing, Customer Servicing, BI and UI/UX teams
  • Monitor user behavior on both the Bykea customer and partner apps and identify optimisations; both in-terms of performance and drop-offs in user journey funnels
  • Identify optimisation opportunities in the existing product line to improve product KPIs
  • Identify and track resolution of all operational issues in the existing product line
  • Prepare impact analysis for all new developments and prioritize them accordingly
  • Ensure thorough feature testing covering all edge cases to ensure optimum customer experience
  • Monitoring customer feedback to gain insight for product fixes, optimisations and new features
  • Maintain detailed product manuals with a changelog
  • Enhance overall platform capabilities of the Bykea customer & partner apps

Skills & Competencies:

  • Ability to operate in a complex operational environment
  • Strong Analytical Skills, ability to identify and build customer segments and determine solutions for their needs
  • Passion and successful track record in championing great experiences, with attention to detail and craftsmanship
  • Good understanding of Business Value Chain and Business Analytics
  • Customer centric approach towards product development and its implementation
  • Experience working within the technology industry/start-up environment is highly desirable
  • Experience in any of the following: Design Thinking, Product Development, Data Analysis & Insights, Segmentation
  • Ability to easily explain complex concepts to people with no domain or technical knowledge and make sure they understand the implications

Qualifications & Experience:

  • 4+ years of experience in working with consumer-focused digital products
  • 4 years Bachelors degree